Demand you control.
Homeowners searching for your trade, in your towns, right now. Yours only - never shared.
Demand generation for $3M–$8M contractors
We handle all your marketing so you don't have to
Your reputation has gotten you this far. We build home service contractors a second engine: high-intent demand you own and control - for contractors doing $3M+.
Monthly Report
This MonthCalls From Google Listing
89
New-Customer Requests
79
Tracked Leads From Search
14
Cost Per Tracked Lead
$214
Year Over Year
+82.7%
Google Listing Calls
more calls from their Google listing vs. the same period last year
New Channel
25
Tracked Search Leads
leads from paid search - a channel that didn't exist before
Year Over Year
+41%
Website Clicks
more clicks to their site vs. the same period last year
The Ceiling
Reputation only works on people who already know your name.
The problem is not quality. It's that reputation-driven growth stops exactly where your name stops.
01
Growth
You grow every year - but never on purpose.
02
Seasonality
June you're turning work away. February you're sweating payroll.
03
Reach
Everyone in town knows you. Two towns over, nobody does.
04
Search
The homeowners who just Google it never hear of you at all.
The Shift
That's the ceiling. We're the throttle.
Here's what we did for a business in their first two months.
A third-generation flooring contractor in New Jersey. Family-owned since 1951. Every dollar of demand they'd ever had came from reputation - referrals, repeat customers, the trucks, the name.
So we measured our first two months against the same two months a year earlier - same season, same market, same name.
Calls from their Google listing
+82.7% YoYvs. the same two months last year
New-customer requests
+16% YoYup from 223 a year earlier
Website clicks from the listing
+41% YoYvs. the same period last year
Tracked leads from paid search
Newfrom zero - this channel didn't exist before
Here's the part that matters
Their referral and word-of-mouth demand stayed right where it always was. A 75-year-old name in a town that already knows it can only bring in so much on its own.
The growth on top came from the engine we built.
New, tracked demand that wasn't reaching them before - running alongside the referrals, not replacing them.
Referrals keep coming. This runs alongside them.
Same referrals, same seasonality. A second line that climbs on purpose.
Total with SummitReferrals alone
TodayMonth 6Month 12
Growth on purpose.
Add the crew because the work is there, not because you hope it shows up.
A name in new towns.
Expand into markets where nobody's heard of you yet.
Built by operators
We didn't learn this on someone else's money.
Summit started as a contracting company in New Jersey. Same referrals. Same slow seasons. Same ceiling.
We built this system to break it - Google Ads tuned for "I need help now," pages built to convert, tracking that finally told us the truth. It worked. Then other contractors started asking how.
Google Ads tuned for ready-to-book intent
Pages built to get the call or form fill
Tracking and reporting owners can actually use
Built by contractors, for contractors who have already outgrown reputation-only growth.
We built the marketing system we wished existed when we were the ones missing calls on a job site.
Field-tested follow-up
Built around the reality that owners are often working, driving, or quoting when the best leads come in.
Numbers before noise
Calls, forms, booked estimates, and closed jobs matter more than impressions or agency-style activity reports.
Summit Home Services -> Summit Media
How It Runs
Three moving parts. That's it.
01
Ready-to-book search
We capture the demand.
Google Search built around [trade] near me and [service] [town]. And when homeowners ask Google or an AI assistant who to call, your business is structured to come back as the answer.
02
Pages that get the call
We convert it.
Landing pages built to get the phone call or the form fill. Not to win design awards.
03
One report, monthly
We show you the numbers.
Leads, estimates, jobs, spend. One report, every month, in plain English.
For The Right Hand
Nobody on your team gets a new job because of us.
We generate the demand.
Ads, pages, tracking, reporting.
You close the work.
Your phones, your estimates, your crews.
No new software to learn. No dashboard to babysit. Your office answers the phone the way they always have - there's just more on the other end of it.
Once a month you get one report you can put in front of the owner: what came in, what closed, what it cost. If it isn't working, you'll see it before we say a word.
Fit
Who this is for.
Built for you if:
You're doing $3M-$8M a year
You grew on reputation, referrals, and repeat work
You can absorb 10-20 more jobs a month without breaking
You're ready to fund real ad spend to grow on purpose
Not for you if:
You're chasing cheap or free leads
You want us to answer your phones and close your sales
You need results this week
Control
The difference isn't leads. It's control.
Referrals built your business. They just can't be scheduled.
Who controls the volume
The market does
You doVolume becomes something you can manage.
Works in a town that doesn't know you
No
Day oneReach new markets without waiting on referrals.
Survives a slow month
Barely
YesKeep demand moving when referrals slow down.
Can you turn it up on purpose
Hope so
YesAdd pressure when your schedule needs work.
Who owns it
Nobody
You doThe demand engine and data stay yours.
Pricing
How pricing works.
A simple monthly partnership, scaled to your market. Ad spend goes straight to Google. One-time build fee to set the system up.
The model
Priced to your market.
Scaled to your market size, trade, and how many service lines we run.
A monthly partnership plus ad spend paid directly to Google. We'll show you the exact number, and the math behind it, on the call - what has to happen for it to pay for itself.
No long-term contracts. You keep the site, the tracking, and the data - even if we part ways.
Limited spots per market. Our clients never compete against each other.
FAQ
FAQ
Straight answers for owners and operators deciding whether a second demand engine is worth building.
Still deciding? Book the callWorst case: 20 minutes and a straight answer.
Best case: you stop hoping the phone rings. Tell us your market, your trade, and where you're stuck. If we're confident we can profitably keep your crews busy, we'll show you what it looks like. If not, we'll tell you straight.
Tap below to see open times and book your call instantly.
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